Why do products fail?
You have a great idea! Something that’s sure to help a lot of people. You spend months – maybe years – building that thing, and when you launch the results are below expectations. Sometimes the problem is not in your idea per se. Your product could be great for a different market segment, or it needs a little adjustment to fit the right cluster.
We’ve created the Product Discovery Workshop with a set of tools to develop successful products and avoid the trap of launching solutions customers don´t really need.